Today’s consumer is uncompromising!
Today’s consumer has extremely high demands on products, service and the shopping experience.
Online purchases are booming, but in all truth, shopping is, and will remain everyone’s favourite leisure activity. Products often have to be experienced. The immediate availability of products is also an important value.
The store as a showroom is the best opportunity for the retailer to inform the customer actively and positively. It is the moment that motivates direct purchase in the store. Information is important here. It should be clear and sufficient and given at the right time. Otherwise there is a risk of losing the customer.
The Peak Retail solution supports the store personnel in providing the customer with top service and comprehensive information on products in the store.
Peak Retail responds to the following facts about customers behavior: